Awekho Amazwi Adingekayo: Umhlaba Wezithombe Ze-Meme
Esikhathini semithombo yezokuxhumana kanye nokuxhumana kwedijithali, ama-memes asegcwele yonke indawo kusiko lwe-inthanethi. Olunye uhlobo oludumile lwe-meme yisithombe se-meme esingenamagama, esibuye saziwe njenge-macro yesithombe. Lawa ma-meme ngokuvamile afaka isithombe esihlekisayo noma esiphathekayo esiphelezelwa umusho omfushane noma amagama-ncazo futhi asephenduke isisekelo sokuxhumana kwe-inthanethi. Kodwa-ke, ngenkathi ukusebenzisa izithombe ze-meme ngaphandle kwamagama kungase kubonakale kulula futhi kuqondile, kunomlando ocebile ngemuva kwalolu hlobo lwemidiya ebonakalayo.
1. Umlando we-Memes
Usosayensi wokuziphendukela kwemvelo uRichard Dawkins waqamba igama elithi “meme” encwadini yakhe yango-1976 ethi “The Selfish Gene,” ephawula ukuqala kwenkathi ye-Internet. Incazelo kaDawkins ye-meme “iwumbono, umkhuba, noma isitayela” esidlula sisuka kumuntu siye kumuntu ngaphakathi kwempucuko.
Kuze kube sekuqaleni kwawo-2000 lapho abantu baqala ukusebenzisa igama elithi “meme” ukuze babhekisele emisebenzini yamahlaya esatshalaliswa ngegciwane ku-inthanethi. Enye yama-meme okuqala kwakuyi-GIF “yengane edansayo”, eyathola ukuduma ngasekupheleni kwawo-1990.
Ngokuhamba kwesikhathi, ama-meme aguquke futhi aba yinkimbinkimbi kakhulu, nabantu basebenzisa izinkomba zesiko elidumile, imisho ebambekayo, nezinye izici ukuze bakhe okuqukethwe okuhlekisayo okungabiwa kabanzi ezinkundleni zokuxhumana nakwezinye izinkundla ze-inthanethi. Ama-Meme abe yingxenye ebalulekile yesiko le-inthanethi, nabantu abaningi bawasebenzisa ukuze baziveze, baphawule ngemicimbi yamanje, noma ngezinjongo zokuzijabulisa nje.
Namuhla, ama-meme abe yingxenye ebalulekile yokuxhumana kwedijithali futhi angathatha izinhlobo eziningi, okuhlanganisa izithombe, amavidiyo, nombhalo. Ama-Memes asabalele nangaphandle kwe-inthanethi, amanye amabhizinisi nezinhlangano ewasebenzisa emikhankasweni yawo yokumaketha. Umlando wama-meme ukhombisa ukuvela kwesiko ledijithali nendlela abantu abasebenzisa ngayo ubuchwepheshe ukuze baxhumane futhi baziveze.
2. Izinhlobo zama-Memes
Kunezinhlobo eziningi zama-meme, ngalinye linezici nezici zalo ezihlukile.
⑴Amamakhro esithombe
Lawa ama-meme ahlanganisa isithombe esisodwa esinombhalo ombozwe kuso. Bavame ukufaka umlingiswa odumile noma isigcawu esivela kuhlelo lwe-TV noma imuvi, ngombhalo ohlinzeka ngamazwana ahlekisayo noma ahlekisayo.
⑵Ama-Reaction Meme
Lawa ma-meme aklanyelwe ukuveza imizwa ethile noma ukusabela esimweni esithile. Zivame ukufaka isithombe esimile noma isiqeshana sevidiyo esifushane somuntu noma umlingisi onombhalo ombozwe ukuveza umuzwa othile.
⑶Izinselele ze-inthanethi
Lawa ama-meme afaka abantu ababambe iqhaza emsebenzini othile noma inselele futhi babelane ngemiphumela yabo ezinkundleni zokuxhumana. Izibonelo zifaka i-ALS Ice Bucket Challenge kanye ne-Mannequin Challenge.
⑷Remix Memes
Lawa ama-meme afaka phakathi ukuxutshwa kabusha kokuqukethwe ukuze udale into entsha futhi ehlekisayo. Izibonelo zifaka phakathi okuthi “SiyiNombolo Yokuqala Kodwa Ngu-X” kanye “Y kodwa njalo uma u-Z eshesha/ehamba kancane.”
⑸I-Niche Memes
Lawa ama-meme aqondiswe ku-subculture ethile noma umphakathi. Izibonelo zifaka ama-meme amageyimu, ama-meme ezemidlalo, nama-meme ezepolitiki.
⑹Ama-Surreal Meme
Lawa ama-meme angajwayelekile futhi angenangqondo, ngokuvamile anezithombe nombhalo we-surreal noma ongenangqondo.
3. Ukusetshenziswa kwezithombe ze-Meme ngaphandle kwamagama
Izithombe ze-Meme ezingenamagama, ezaziwa nangokuthi ama-meme abukwayo, ziwuhlobo oludumile lwe-meme oluthembele ezithombeni zodwa ukudlulisa umlayezo noma ukuthola impendulo. Ngokungafani nezinye izinhlobo zama-meme ezisebenzisa umbhalo ombozwe ezithombeni, ama-meme abukwayo awanciki olimini noma izinkomba ezithile zamasiko ukuze ziqondwe.
Enye yezinzuzo eziyinhloko zama-memes abukwayo ukutholakala kwawo endaweni yonke. Zitholakala emhlabeni wonke ngoba wonke umuntu wanoma iliphi isiko noma ulimi angazifunda futhi aziqonde. Lokhu kubenza babe yithuluzi elinamandla lokuxhumana nokukhuluma.
Ama-meme abonakalayo avame ukusetshenziselwa ukudlulisa amahlaya noma ukubhuqa, ngezithombe ezikhethelwe amandla azo okuvusa imizwa ethile noma impendulo. Angasetshenziswa futhi ekukhulumeni ngezenzakalo zamanje, izindaba zomphakathi, noma isiko elithandwayo. Isibonelo, isithombe sekati elibukeka lididekile singase sisetshenziswe ukuveza ukudideka noma ukudideka, kuyilapho isithombe somuntu ophequlula amehlo singase sisetshenziswe ukuveza ukukhungatheka noma ukucasuka.
Ngaphezu kwevelu yabo yokuzijabulisa, ama-meme abonakalayo angasetshenziselwa ukumaketha nokukhangisa. Izinkampani nemikhiqizo ivamise ukusebenzisa ama-meme ukuze izibandakanye nezithameli ezincane futhi idale umuzwa wokuhlobana nokuhlekisa. Kodwa-ke, abathengisi badinga ukusebenzisa ama-meme ngendlela eyiqiniso engabonakali njengokuphoqelelwe noma ukungazenzisi.
4. Amathuluzi Okudala Ama-Visual Memes
Amathuluzi amaningi ahlukene nezinketho zesofthiwe ayatholakala ukuze enze ama-meme abukwayo, ngalinye linezinzuzo kanye nokubi. Ezinye zezinketho ezidume kakhulu zihlanganisa:
✎Amajeneretha e-meme aku-inthanethi
Lawa angamathuluzi asekelwe kuwebhu amahhala akuvumela ukuthi udale kalula ama-meme ayisisekelo ngokungeza umbhalo ezithombeni ezidumile noma izifanekiso. Ezinye izinketho ezidumile zifaka i-Imgflip, iMeme Generator, neCanva.
✎Isofthiwe yokuhlela isithombe
Abasebenzisi abathuthuke kakhulu bangase bakhethe ukusebenzisa isofthiwe yokuhlela izithombe njenge-Adobe Photoshop, i-GIMP, noma i-Affinity Photo ukuze bakhe ama-meme abonakalayo enziwe ngokwezifiso. Lezi zinhlelo zinikeza ukuguquguquka okwengeziwe nokulawula ukwakheka nesakhiwo se-meme yakho kodwa kungaba yinkimbinkimbi kakhulu ukuyisebenzisa.
✎Izinhlelo zokusebenza zeselula
Izinhlelo zokusebenza eziningi zeselula ziyatholakala ezikuvumela ukuthi udale futhi wabelane ngama-meme abonakalayo ngqo kusuka ku-smartphone noma ithebhulethi yakho. Ezinye izinketho ezidumile zifaka i-Mematic, iMeme, ne-GATM Meme Generator.
Uma ukhetha ithuluzi noma isofthiwe yokudala ama-meme abukwayo, cabangela izinga lakho lekhono, inkimbinkimbi ye-meme ofuna ukuyidala, nezici ozidingayo. Amanye amathuluzi enzelwe abasaqalayo futhi anikezela ngezifanekiso ezisebenziseka kalula nemiklamo eyenziwe ngaphambilini, kuyilapho amanye eqondiswe kubasebenzisi abanolwazi olunzulu futhi anikeza amathuluzi okuhlela athuthukile nezinketho zokwenza ngendlela oyifisayo.
Kungakhathaliseki ukuthi iyiphi ithuluzi noma isofthiwe oyikhethayo, qiniseka ukuthi ulandela izinqubo ezihamba phambili zokudala ama-meme abonakalayo, njengokukhetha izithombe ezifanele, ukwenza amagama-ncazo acacile nafushane, nokugwema okuqukethwe okuhlaselayo noma okubandlululayo.
5. Isifinyezo
Sihlole umhlaba wezithombe ze-meme ngaphandle kwamagama futhi sithole imininingwane ngomlando wazo, izinhlobo ezahlukene, namathuluzi ahlukahlukene kanye nesoftware yokudala. Siphinde sahlola ukusetshenziswa kwalezi meme kanye nempumelelo yazo ekudluliseni imiyalezo ngemidiya ebonakalayo. Njengoba isiko le-meme liqhubeka nokuvela, kungenzeka ukuthi sizoqhubeka nokubona ukusetshenziswa okusha nokusha kwezithombe ze-meme ngaphandle kwamagama, futhi kubalulekile ukuhlala wazi ukuthi zingaba nomthelela kanjani ekuxhumaneni naku-inthanethi namasiko. Sekukonke, izithombe ze-meme ezingenamagama zinikeza indlela ejabulisayo nehlakaniphile yokuxhumana ngemibono nemizwa ku-inthanethi, futhi ukuduma kwazo akubonisi izimpawu zokwehla.
